About vCita

Founded in 2010 by Eran Utmazgin and itzik Levy, vCita has become the leader in web engagement software specifically designed for small business. The vCita platform redefines small business by empowering online visitors to engage, driving more opportunities from the web, mobile, email and social. The vCita Web Engagement Platform includes messaging, self-service scheduling and online payments via any device, anytime, from anywhere. vCita increases the effectiveness of any web presence, strengthens customer relationships and provides a personalized experience clients have come to expect.

vCita operates from Seattle, WA USA and Tel-Aviv, Israel.

Management Team

  • Itzik Levy, Co-founder and CEO
    Itzik brings 10+ years of experience of turning ideas into products, leading business strategies and managing development projects. Prior to founding vCita, Itzik was co-founder and VP R&D at Kidaro, a desktop-virtualization company that was acquired by Microsoft in early 2008. Following the acquisition, Itzik became a Product Unit Manager at Microsoft. Itzik holds bachelor's degree in Computer Science from Tel-Aviv University.
  • Ran Oelgiesser, CMO
    Ran has a versatile experience in technology, product management and marketing in start-ups and large organizations. Prior to vCita, Ran was a co-founder and VP Product Marketing at Kidaro (acquired by Microsoft in 2008). At Microsoft, Ran managed the business and marketing integration of Kidaro's product into Microsoft offerings, and later on led Windows Security Marketing in the Windows Commercial Product Management Group. Ran holds a bachelor's degree in Computer Science and an MBA from Tel Aviv University.
  • Shelly Bar-Nahor, Director of Product
    Joined the team after 5 years of managing global internet products touching millions of users at 888.com. Before working for 888.com Shelly led a R&D team in Comverse. Shelly combines deep understanding of technology and software with the ability to understand customer needs and designing simple and user friendly services. Shelly holds an MBA from Tel-Aviv University, as well as BSc. in Computer Science.
  • Ehud Yalin-Mor, VP R&D
    Ehud brings over 10 years of experience in software development, leading and executing successful projects in various technologies and domains. Ehud shares a passion for agile and lean software development, building software with motivated teams and having delighted customers. Prior to vCita, Ehud served as a team leader in the Israeli Intelligence Corps. Ehud holds a bachelor's degree in Computer Science from the Interdisciplinary Center Herzliya.
  • Maya Steiner, VP Operations
    Maya brings over 6 years of start-up operations and finance management. Prior to joining the vCita team, she served as the COO of two New-York based startups. For both, Maya led the building of a solid organizational infrastructure which bolstered a significant, fast-paced growth in team, activity and resources. Maya has also practiced law in two of Israel’s top law firms, specializing in commercial law and renewable energy. Maya holds a bachelor’s degree in law as well as an M.B.A., both from the Hebrew University of Jerusalem.